Showing posts with label mentor. Show all posts
Showing posts with label mentor. Show all posts

Saturday, January 16, 2010

Why People Fail in Their Home Business Venture

There are typically two primary reasons why people fail in a MLM & affiliate marketing business … These are of course, after you kick out the tire-kickers, dreamers , excuse makers, whiners, and complainers or the looky-loos and lazy bums. In other words, the quitters. MLM is a business of business ownership, pursued by people who have never been business owners! It’s a business of marketing and training pursued by people who have never marketed or trained!

So, what are the two reasons for the hard-working, dedicated people who come into this wonderful industry …

1- They start on a limited budget from the ‘cookie jar’, and they run out of money before they have a chance to build an organization.

2- They make their list of 100 warm market contacts, run through those, and then they are out of people to talk to. (And out of money to advertise).

Those are the ‘biggies’. But it doesn’t have to be that way, IF, they simply used a complete business model.

Let me give you an example…

Take a look at McDonald’s Hamburger place. They are a Billion Dollar franchise. The most successful and duplicated business model in the world. And one that happens to be run by teenagers and college drop-outs!

How? And Why? can this be?

The answer can be found in the system that makes up the foundation of the franchise. Many of us felt like we bought a business in a box, but that a few parts were missing.
You know … The pieces that actually turn your actions into “production” and “profits”. Well, if you feel like that, it’s because you’re right. Ray Kroc, the franchise master of McDonald’s was a genius in more ways than one. MLM & affiliate marketing has been compared to a McDonald’s franchise in many ways, on many occasions. If you haven’t come across these comparisons before, I’m sure you can quickly think of a few on your own. Here is what you may not have realized about Ray, McDonald’s, and your business …

Ray’s primary mission was to sell McDonald’s franchises to franchise buyers

… which then sell the burgers to the customers. More franchises = more burgers sold. Pretty simple. Our job as networkers is no different. We sell our franchise opportunity to others, and collectively market the product to the end consumer.
Here’s the interesting part to this …
Would you say that McDonald’s hamburgers are the best in the industry? Probably not! We’ve both had much better tasting hamburgers, yet it’s the largest and most successful franchise and fast food restaurant in the history of human kind. How in the world is that possible!?

How can you become #1, by selling an inferior product?!

It goes against everything we think we know about business. Well, this is exactly where the genius of Ray Kroc becomes apparent. Ray knew the product wasn’t going to be the initial key to success for his franchise buyers, just as your product is not the initial key to your success in your mlm or affiliate business. Having a good product is important after the fact …
Once you actually have customers. Then it’s critical to give them the best product possible. The key to McDonald’s success with both franchise owners and customers, was their duplicatable system.

Ray knew his food would not compare to the quality of other franchises. He also knew that potential franchise buyers didn’t give a hoot about McDonald’s or their burgers. What they did want though, was to make money.

So Ray sold them EXACTLY what they wanted, which wasn’t a restaurant, but a machine that acquired customers, and turned them into cash.

He didn’t sell them the food, he sold them a system. In fact the system was so fine-tuned, that you could take a team of unskilled, inexperienced high school kids, and have them run the show.
All they did was train each other on how to flip the switches that ran the machine, which did the majority of the work behind the scenes.

The competition didn’t stand a chance. Ray’s system was like a factory. You turn it on, and it churns out a predictable end result every time. Franchise owners started buying and setting these machines up by the thousands, turned them on, and got the end result. It was the same every time. That is why they bought McDonald’s and it’s inferior food over the competition. As these machines popped up around the country, the end product to the consumer became more than just food. It became the predictable expectation and atmosphere provided by Ray’s magical machines. And THAT is what McDonald’s provides better than anyone else in the world. That is their TRUE product to the end consumer, and it’s the best in the world at what it provides. You go to McDonald’s because you know exactly what to expect; Fast, Same taste every time, Same atmosphere in every place. It’s a comfort for people.

So, as a network marketer, selling a business franchise, what are you going to sell to your potential buyers?
Unfortunately, most of us try to sell them on your company and your product. We have a ton of websites and material about our company’s history, their record breaking growth, their debt-free finances, the value of your product(s), the user testimonials …and so on. Be smart. Do what Ray did. People get rich in this world by solving other people’s problems, and when you sell someone your opportunity, you are not solving a problem, you are giving them a BIGGER ONE!!! “Congrats, you own the hottest MLM business in the industry”! Now go get’em tiger!” But be sure to get this; Product and Comp plans don’t make you successful.

Systems do. And when I say systems, I mean a complete system which includes the pieces that bring in your customers (advertising), sell them your product (marketing), and then deliver the goods, trains the new business owners(training), and develops the relationships within the team(relationship building). Many companies or their affiliates will tell you “All you need to do is push the’Go Button’ and these machines (ads and marketing) should be doing the work for you; so I thought!

This is where the problem lies today. Almost all of the systems that I have seen are only partial. They are incomplete and lack key ingredients that are needed for the serious entrepreneur to be successful from the start without having to fork out much money. Most systems only teach you to purchase your leads when all along there are several other ways to get them for Free. In other words: you don’t have to spend a lot of money to make money.

When it comes to marketing, most of the time we are only given the basic ground level training that is essential to get started but seldom do we see training at a level that brings you to Mastery of the process.

A system is duplicatable but you are not. This is where the biggest challenge lies. Prospective business owners are not just looking for a system. They are looking for someone to take them by the hand and guide them until they can ‘learn to walk’ in this industry. And like I said in the beginning, most of us have never marketed or trained others before and now are having to do this daily. Yikes! Over 90 percent of the people were overcome by this challenge and failed to make it in their new business. This is where I, myself, and my company are redefining this industry. A success rate of a measly 3% was not acceptable, so we decided to do something about it and that was to come up with a truly complete system and program that teaches all of the Secrets that the top producers use and offer a personal development program that will give everyone the opportunity to become the leader and mentor that others will chase after, because they want to follow you.
Your job is not to sell, but to BUILD RELATIONSHIPS, because THAT is the glue that binds this industry.

Take this advice to heart:

A system that is not backed up and glued together by heartfelt caring, by people, by relationships, is a ticking time-bomb. Show them and sell them a system for attaining the results they want, be a mentor, friend, and a coach, and they couldn’t care less about ORAC values, price points, and competition. I bring people into my business, and they have NEVER even seen a company/opportunity overview! That happens because I don’t sell them on the business. I sell them on me, our team, our system/training program first (because these are the ONLY things that will bring results), and THEN, I sell them on the company… (Or should I say that I allow them to sell themselves on the company). Solve their problem with your system and with your leadership. Do these two things, and you will reap success beyond your wildest dreams.

Lets build wealth successfully together!

Paul Mattison

Check our schedule and see what we do: www.hb2events.com

Thursday, January 14, 2010

Being Successful Requires Overcoming Fear


Fear is a distressing emotion that if not overcome, can cause even the best of the best to pull away and hide from the dread of failure.


Fear = a distressing emotion aroused by impending danger, evil, pain, etc., whether the threat is real or imagined; the feeling or condition of being afraid.


Yes, everyone faces fear! Even those who seem to be some of the strongest and boldest leaders often face the trepidation that fear brings. We often imagine what might happen if things don’t go right.


When we begin a new venture; maybe a new business venture or maybe meeting someone for the first time or maybe you are starting a new job that you just got hired onto or you are called on to give a talk or speech in front of a lot of people, or maybe you are just shy to meet new people, almost without exception, we all feel an apprehension about stepping out and doing that new thing. Some things such as auto racing never get past the feeling of fear because of the danger that is involved. I am a semi truck driver and when I am loaded to 80,000 pounds, there is an adrenalin flow that I always have because of a slight fear because of the dangers present. There always seems to be an apprehension of what could happen out there on the road. Even if I don’t make a mistake, what if someone else does?!


Do I let that fear keep me from starting out on a trip? Do I shudder at the thoughts of what could happen? Maybe for a moment! But then I face the fear and say NO, “I am not going to let this fear stop me from going”, although I embrace the potential for danger and proceed with caution. The more I drove, the less the fear became, but to this day it is still there to a degree.
I believe that fear is good in the fact that it is there to protect us. To protect us from doing something stupid without giving any thought to the consequences that could happen. Fear can be a bad thing if it cripples us so much that we are not able to move forward: to give that speech, to take off with the truck, to start a business venture or to just pick up the phone and call someone. We are all affected to a different degree by certain fears. For example, I am not afraid to go out on the water and water ski like some are but to pick up the phone and call a prospect about my business opportunity; that was crippling for me at first.


What if I am rejected by the person I am about to talk to?


What if I can’t think of what to say?
or
What if I don’t please my new boss?


What if I go off the road and damage my load?


What will my family and friends think of me if I fail?


This is a list of common fears that we face on a daily basis. The fear of failing has kept many a people from accomplishing their goals. Are you going to let it stop you? Oftentimes we need help from others to overcome our fear. It is important to have someone you can listen to and receive encouragement on a daily basis. My personal development coach has been crucial to overcoming my fear. Although the fear has not left completely, I am no longer crippled by its affects and I get the job done whether it is submitting an article, talking on the phone to a new business prospect risking some of my hard earned money making an investment in something that has profit potential or doing something that I think is going to be criticized by others.


Am I afraid I might fail? I might. But if I do, I will get up and try again; hopefully this time with more wisdom and understanding so I will be more apt to succeed. Like one of my mentors said “if you fail, fail forward”. I was told to learn from my failures and use them as a stepping stone to grow upon.


So next time fear stares you in the face what are you going to do? Are you going to be cowardly and let fear defeat you? Or are you going to face it head on and tell yourself “success or failure, I am going to win the fight over fear. I’m not going to let some emotion defeat me because it is not really true anyway”. Even if we are to fail at this attempt, we have not failed unless we quit and don’t try again.


Let’s win together!


Paul Mattison
Business Entrepreneur
507-752-6102

Thursday, January 7, 2010

The Discipline of Breaking Old Habits

The reason most of us engage in any business, whether a home business or a conventional business, is to MAKE MONEY! But more often than not, there are things that each of us struggle with that keeps us from achieving the success that we desire. What can we do to fix these problems? How can I get past my fears and lack of action? How do I break a my bad habits?

This past year, I have been a part of an Entrepreneurial Development program. We join together via telephone five days a week and receive encouragement and challenges from skillful mentors. They understand what it is that we are facing because they themselves have had to face the same challenges and fears that we all face to overcome them. For me, it has been a challenge to do my daily chore of doing my internet marketing. My other work gets priority or family schedules etch out the hours and minutes of my day.

I began to realize that I was not making headway with these issues on my own but when my mentor and business coach began to challenge me in these areas, I learned what it was that I needed to do in order to achieve consistency in my marketing endeavors. My mentor taught me that I needed to choose one thing I wanted to conquer or one habit that I wanted to break. Then stick with it for 8 weeks and make sure to do the task or refrain from doing a bad habit each and every day.

Now that I began to realize what it was that was holding me back, I am able to start retraining myself to make new habits and discipline myself each and every day. When the going gets tough, my trainer is there to give me the encouragement that I need to keep pressing on and not give up.


One by one, those things that were roadblocks to making the kind of money that I wanted to make are being laid to rest. With patience, bad habits are being broken and fears are being overcome.
Every aspiring entrepreneur needs to have a development program like this. To learn more, go to
www.hb2events.com for the schedule or

take a tour of our program at www.buildingwealthsuccessfullynow.com

Tuesday, December 29, 2009

Being Successful Requires Daily Inspiration

Do you ever start out your day with great plans to get much accomplished? You are all excited about the ideas that you have and then… this comes up and then that. Your family needs your attention, you look at your emails and see that there are several items that draw your attention. Then it’s time to prepare a meal and get the mail…then bills to pay and now the kids are back from school and they need help with homework. Then there’s a game or a concert to attend and now time to get everyone to bed and… I have yet to get anything done with my home business!


Oh me!!! I feel like nothing has been accomplished today. How am I going to make money at this rate? Have you ever been in this situation? If you are a Home Business Entrepreneur, then you probably can identify with me very clearly. It happens to all of us. It sure has to me and until I started getting daily inspiration from an experienced mentor who knew how to help me in the many areas of my life that were keeping me from achieving the success that I wanted to achieve, I struggled and struggled.


Now after being mentored by a professional for the last year, I have learned to work through and around those incidentals that come up every day and still get my work completed. I have learned to set my priorities and what time of the day I need to wrap things up and most importantly, what things need to get done before I open my email or go to the mailbox or even before the kids get up for school. Without the help of my mentor, I would still be struggling with several of these obstacles. Now I am able to be challenged in other areas that will make me more productive and that means more successful financially and that’s that reason I’m in business in the first place.


Maybe you are afraid to even begin a new business venture because you know that there are so many things going on every day of your life. You might feel that you will be overwhelmed if you take on any more. But, if you have a burning desire to make a change in your life for the better for you and your family, or maybe to help others outside of your family, then I want to encourage you to go ahead and start to do that extra thing that is needed to make this all possible. Whether that is to start a home business or take the extra job or whatever you see fit for you, get started now and also get connected to someone who can help you with the obstacles of your busy day. Learn how to get more done in two hours than most people get done in a day!


Yes, it’s possible! I know a mother of 8 who is working very successfully in a multi-level home business. She spends a couple hours a day with her business and still has time to cook, wash dishes, wash clothes, help the kids with their homework and drive the kids to the places they need to go and tend to the needs or her husband. Busy lady? Yes. Worth the effort? Yes, because now they are making ends meet. Now every child has shoes..that fit. Now it is your turn to begin to have more in your life. I am here to help you to be successful on your Journey.


Join me every weekday and Seize Your Day.

11:00am EST Click here for number

Monday, October 12, 2009

Are You Living the Live the Life You Want?



Are you living the life you would like to live? Or are you hoping that someday you will be able to live out your dream?



Most people have a picture in their mind how they would like to live and enjoy life. It is not wrong to desire to have a life that is far better than what you are living right now. Many of us have desires to accomplish certain things during our lifetime. For some, it might be to invent or develop something to help make life easier. For others, it might be to provide for those who do not have all of the necessities in life such as food, clothing, shelter, medical help, etc. Some people have an exploring itch and love to travel and do amazing things.



Well, if you have a dream to do something that is maybe out of the ordinary and will require lots of time and money to accomplish, you may be thinking that it just isn’t possible! I am writing this to encourage you that for every desire that God has put in your heart, He has made a way for you to accomplish that desire of yours. Sometimes it may be people who stand in your way and sometimes it may be a health issue. For most of us it is a time and money issue. Whatever the mountain that is standing in the way, there is always a way through. We all need to keep an open mind and to never lose hope because if we keep seeking, we WILL find the way.



You’ve probably heard the term ‘Where there is a will there is a way’. Yes, if your desire is for good, God will see to that there is a way for you to accomplish it. My dream was being hindered by a lack of time and finances. I was working 14 -16 hours a day to make end meet. Therefore I began searching the internet for ways to overcome my shortage of cash and time. I was introduced to the Network marketing industry and was shown a way to make the kind of money that would change my life. I did not have the skills that I needed to be successful like so many others were, but I found that there are giving people who were willing to help me develop the skills that I needed to be successful in this industry.



I have found that the key to becoming successful in whatever business or venture that you endeavor is to find a coach or mentor to teach you How and to help you to develop the skills and disciplines necessary to be a successful entrepreneur. The Entrepreneur Development Program and Home Business Training School that I am a part of is the most important piece of making my life the life that I have wanted to live and it will also help enable you to live the life that you want.



Are you ready to live the life you want? Don’t settle for less!



Paul Mattison
Life Coach and Business Mentor

Sunday, September 13, 2009

Successful Entrepreneur Traits- Narrowing Your Focus

It’s difficult to know how to make money from home online for beginners. We search for something that will help us to make at least some money starting right away. Some do and some don’t. So in our desperation to make the money that we needed last week, we keep searching for the magic opportunity that will keep us afloat financially. Every one of finds out that there is no magic opportunity for us to make money from home using the internet.

But I keep reading the claims that so and so made over six figures last year. I want to do that too so bad that I can’t give up. I keep trying and trying refusing to give up. Which opportunity is right for me? Will I be able to succeed? Many people are asking themselves that question right now. If this is where you are at right now, please don’t give up. You can and will be successful if you persist.

Let me share what I’ve learned about finding something that works for me; something that will make me some money. There are many good opportunities selling great products on the internet using direct marketing and also through networking programs. Often times, we will check out several programs to find out which one will work the best only to find out that none of them are working. We get too spread out that we can’t give the proper attention to any of the business opportunities that we are checking out and it looks as if none of them is any good.

I have been in this scenario and thanks to the entrepreneur development program that have been a part of, I received help to realize that I had to narrow my focus and work on mastering one thing first before going on the the next. I learned that the best system for any of us is the one that we are focused on. Learn the system. Then learn some advertising strategies. Then learn how to communicate to your prospects and customers. It will take some time, but if we are persistent and keep developing our skills, we will succeed! That is what those who are entrepreneurs making six figures did.

If you don’t know what is a solid business opportunity to focus on, then find someone who is successful and ask them to help you. Develop the traits of a successful entrepreneur by being mentored by one or more of them. I recommend this mentoring program – buildingwealthsuccessfully.com .

Yes, it is difficult for a beginner to know how to make money working from home online, but you too can be among the successful ones if… you don’t give up.

Paul Mattison
Prosperity Builder
507-752-6102

Friday, August 28, 2009

Yesterday in our Seize Your Day call Entrepreneur Developement session we talked about being a victim of our past and how it can keep us from moving forward in our lives. Are you a victim of your past or are you a victor? Being personally accountable for our actions is the first step in getting victory.

I found this article written by John Robson which I found to be helpful in understanding this toppic.

All of us carry wounds from the past. We may or may not be conscious of them. Either way, they inhibit our ability to embrace life. If we want more of life’s blessings, we need to heal our wounds – our repressed emotions and old patterns and limiting beliefs.How do we identify these wounds? We can dig deep into our memory banks in an effort to uncover the experiences that first brought us pain and trauma. Or we can address our pain when it surfaces in daily living.

The past makes itself known to us in the present. We get clues about subconscious issues when we become aware now that we are uncomfortable, in distress or pain. Pain is there for a reason: to make us conscious of what is presently unconscious in us. If we become aware that we are tense, angry, resentful or afraid, for example, we know something is calling for our attention. Unhappy memories from the past are being triggered. We have the opportunity to heal the past by dealing with our discomfort in this moment. We grow by moving into and through pain, not away from it. That’s the only way we can learn from it. And so we grow by embracing those qualities we instinctively want to resist. Our aim is to embrace the ‘bad’ and the ‘good’ in wholeness.

How do we do this? By bringing love into the situation and by using the power of imagination to see a bigger picture.A Healing Process: The 4 E’sThe 4 E’s give a basic framework for working with any challenges that arise so you may more easily learn their lessons and let them go. 1. Experience your realityBe aware of how you are feeling and allow yourself to experience your reality. We cannot heal something we have not yet owned! So really feel what’s happening in your body. Feel the emotions. Be aware of what you are thinking. Honour your experience by being present to it! What is it telling you?

2. Elevate and expand your perspectivesBecome an impartial but loving witness to your own personality’s experience. The key here is detachment. Elevate your perspective so you can see what’s going on without being swallowed up by it. As a witness to your own experience, do not judge, criticize, condemn or commiserate – just watch with compassion. From this perspective, ask yourself, “What am I being invited to learn?” When we glimpse the answer to this question, we find purpose in our suffering.

3. Embrace the lower and higher qualities together in wholenessIdentify the negative qualities that are challenging you, like fear, anger, doubt, jealousy, despair or grief. Then identify the opposite positive qualities. For example, the opposite of fear may be courage or love. The opposite of doubt may be faith. If this is a challenge for you, consider what you would prefer to be feeling. If you’re feeling angry, you might prefer to feel peaceful.Now use your imagination to sit with both qualities of the duality at the same time. (I imagine myself as a loving or courageous grandparent hugging the distressed part of me.) Recognize that both qualities are part of the same spectrum of experience. You cannot have one without the other. Together, they create wholeness. Also recognize that a part of you always has access to the higher energy. That’s what we have to learn. Trust that this experience of wholeness heals.

4. Express to anchor your experienceAnything you can do to reinforce the healing will strengthen the integration. For example, you might:• write about your experience in your journal. • meditate on your experience. • share your insights with someone you trust. • express forgiveness to yourself and/or others. Any effort to affirm accepting the ‘bad’ and the ‘good’ in wholeness will support a shift in consciousness. This simple process is powerful. Some degree of healing always occurs. It teaches us to acknowledge rather than resist our discomfort. It helps us abandon our need to be perfect and become authentic instead. It connects us to the higher qualities that are always available to us. It brings unconditional love to situations where love is typically absent. It helps us accept, forgive and love ourselves. And this is the essential first step before we can accept, forgive and love others.

Take time to learn the process by repeatedly doing the following exercise. Once you become familiar with the steps, you will be able to apply them on the spot, when you become aware that you are upset in some way. The more you explore and release the irritations and suffering that naturally arise daily, the more you will heal the past. Life will open up for you as your personality blossoms from your own unconditional love.EXERCISE: Learn the 4 E’s Healing ProcessFind some quiet time where you won’t be disturbed. Recall a recent experience that upset you. Close your eyes and use your memory to relive that scenario. When you’re ready, begin to work through the first 3 steps: Experience, Elevate or expand your perspectives and Embrace. When the pain of the memory has eased, gently and slowly bring your consciousness to the present and then take some action to Express what you’ve learned.

Author's Bio John Robson have created new ways of thinking and journaling tools to help navigate today’s chaotic busyness. At Higher Awareness, you will find creative journal writing tools, workbooks and much more. Receive access to one of the most extensive, personal growth libraries on the internet. Visit us at http://www.higherawareness.com/self-healing/index.html

Join for Free and get in on the best personal developement course available.

Monday, August 24, 2009

Why is Having a Coach/Mentor Important?

Every aspiring athlete has a coach. The top athletes whether Olympic or Professional hire their own personal coach and trainer(s). Each trainer has their own specialty. Take Tiger Woods for example. He doesn’t just do it on his own.

Is it a weakness to need a coach to help you?

My answer to that is NO. A coach helps you to stay focused and accountable. There are so many opportunities around us to get us sidetracked. Whether it is family, entertainment, work or just wanting to take it easy, these things can keep us from reaching our goal. Or like many of us we needed help to believe in ourselves and in the business or we will not take the action that we need to take. You also need someone to teach you the skills that are necessary to be successful, whether in business or as an athlete or even as a mom or dad.

As a business owner, I want to be a successful as I can be. So I wanted to find the best mentor that I could find in my field of interest. For me that is in network marketing and internet marketing so I looked for a coach who was being very successful. In fact I have more than one coach because each person has their own areas of expertise. Some are good at goal setting while others are good with mindset and others are able to teach you the technical skills or communication skills that everyone needs to be successful.

So now, if you are wanting to be successful in something whether just starting out or wanting to go to the next level, begin looking for a mentor and a coach who can take you there. Everyone that I know of who has been very successful in anything has had a coach to help them get there. Now they too can be a mentor to others and what a fantastic way to build a business to help others to build their business because now everyone will want to join your business because you Know How!

Don’t wait to look for an entrepreneur development program. Remember, every Olympian and every top athlete had a coach and mentor to help them get to where they got. With the right mentor, you can and will do it too!